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It's warming up in the Northeast and the urge to get outside is real. If you're anearly morning or evening walker, here's something you might not expect asunscreen company to say: you probably don'...

According to The Economist (1), fiber is about to replace protein as this year’s TikTok nutrition obsession. Fiber-maxxing, like a lot of these trends, is old news to the experts but an epiphany to...

See the original article with my (Dr. Mark Mitchnick) thoughts included here on the Atlanta Journal-ConstitutionPeople in blue zones (like Sardinia or Okinawa) spend a lot of time outdoors as part ...

The amount of UV radiation hitting the earths surface is impacted by a lot of things like time of year, latitude, cloud cover and so forth. If you know what you are doing you can make a pretty good...

While SPF isn't rocket science, it is geometry. Most people apply only 25-50% of the required amount of sunscreen, leaving them with a fraction of the advertised SPF. The most important thing to us...

This post summarizes and reflects our views on: Pissavini et al., 'A Manifesto for Informed Sun Protection Advice in Relation to Sunscreens,' International Journal of Cosmetic Science, 2026. DOI: 1...

Sunlight is essential - it shapes our biology, sets our clocks, and lifts our moods. However, sun exposure is a double-edged sword: beneficial yet notorious for its lifelong impact on skin.

A clinical warning on the kids' skincare trend.

Learn about the science and truth behind sunscreen marketing messages.